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Daimaru reached the founding 300th anniversary with SINCE1717 grace state of the 300th anniversary of 300th Daimaru founding.

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"Nostalgic feeling" to create coordinates of good-quality adult.

Period : Tuesday, May 16, 2017 exhibition place: The sixth floor <D-FORTE>

<D-FORTE> CLASSICO Motomachi-style

In select shop <D-FORTE>, we send item for adult valuing quality of oneself mainly on Italian factory brand. The staff introduces "Motomachi style" to dress seasonal recommended item and trend well like Kobe.


"Nostalgic feeling" to create coordinates of good-quality adult.


Hello, <D-FORTE> it is Ota of the staff.
Golden Week was over, and it was season to be worried about summer item.
In basic polo shirt, we introduce two brands said to be perfect gem with beauty of material and silhouette this time.


In keyword attracting attention as trend of this summer, there are "70s wind" and words to "be nostalgic". It is flow this year that it is old days-like image feeling nostalgic for "to be nostalgic", but express it by coordinate item and wearing newly.
Therefore Ota in charge of mode wants to send polo shirt coordinates of "feeling like this year" smartly this time <D-FORTE>.

(Photo 1)

<Drumohr (Drumohr)>
Well-established knit brand that <Drumohr> is famous as "the world's oldest knit brand". As for the polo shirt of this year, stone wash features a processed feeling of finish, feeling of discoloration that is sumoki. Furthermore, collar type of nostalgic atmosphere without collar band creates trendy feeling.
Feel is gentler than normal cotton pique and can spend the summertime on inner for jacket as substitute for shirt.

(Photo 1)
Gray one tone that coordinates were conscious of trendy "it is nostalgic" of this year. We finished for simple modern wearing with polo shirt of two buttons without collar band and refined pants of super slim FIT.
<Drumohr> 20,520 yen that includes polo shirt tax

<PT01> 37,800 yen that includes pants tax
<oruchiani> 24,840 yen that includes belt tax
<L.B.M> 79,920 yen that includes jacket tax
<saragina> 18,360 yen that includes sunglasses tax
<jaransuriwaya> 34,560 yen that includes shoes tax

(Photo 2)

<Cruciani (CRUCIANI)>
We raised brand image as refined knit collection in modishness which Maglital company founded in Perugia produced <Cruciani>. We offered perfect gem which <Cruciani> dealt with, classic fawn polo this year.
Fluent comfort that adopted good-quality material with waist which we did well. A feeling of moderate length to create a slim feeling of fitting and beautiful silhouette. In impression that wearing with tuck out was refreshing by step of the length of the anteroposterior bodice. It is with high collar band which you did well and can see line of the neck circumference clearly.

(Photo 2)
We matched wool pants of one pleats with polo shirt of orthodox school image at ankle length by coordinates and added nostalgic feeling.
Compact silhouette and exquisite Balance of moderate length renovate image of conventional polo shirt generally. Nostalgic feeling modern by black monotone coordinates that are rare to Classico is gugu! to improves.
<Cruciani> 25,920 yen that includes polo shirt tax

<PT01> 38,880 yen that includes pants tax
<MANIERA> hat 23,760 yen
<jaransuriwaya> 34,560 yen that includes shoes tax

(Photo 3)

(Photo 4)

We introduced polo shirt coordinates being aware of trend, but offer fawn polo of <GUY ROVER>, polo of terry cloth or knit polo of <guransasso> in others at store.
We have color variations abundantly. Come and see the work of art for yourself!

Back numbers
■Tuesday, April 25, 2017 exhibition
On holiday, let's dress hemp material well in COOL!
■Tuesday, April 4, 2017 exhibition
Well, we dress pants well well, and let's enjoy holiday!
■Tuesday, March 14, 2017 exhibition
[Azuro e Azuro] imitate knight of the town in Italian tradition-colored Azzuro (azuro)!


[season catalogue in the spring and summer]
<D-FORTE> 2017Spring & Summer Coordination


[we check coordinates of <D-FORTE> in "Snap Diary"!]
"Snap Diary" to introduce "to in" now of sales floor including item and coordinates that the shop staff recommends. Please see real information by all means.
"Snap Diary" from this

List of topics

  • Pickup
  • Gourmet
  • Ladies' & beauty
  • Former settlement
  • Men's & sports
  • Living Area, Arts, Jewellery and Kimono
  • Kids'
  • Campaign, etc.
  • Toward the foreign tourist

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